We use Fleischsaftgarung to prepare our dry food Adult Iberico + Greens. Fleischsaftgarung is a method of preparing fresh meat. It was developed in the kitchen and not in the feed industry. The method is based on techniques often used by culinary chefs to make meat tastier and healthier by using meat juices. Fleischsaftgarung is a carefully selected combination of these cooking techniques, adapted to the physical needs and interests of dogs.
Fleischsaftgarung is a process in which fresh meat is cooked in its own nutrient-rich meat juice, just like in the kitchen. Our dry food Adult Iberico + Greens is produced when the fresh meat is cooked at a low temperature over a long period of time and the meat juice is constantly concentrated using a cooking technique known as reduction.
Due to Fleischsaftgarung, our dry food is:
- particularly nutritious
- a treat for your dog
- soft but chewy because of the meat juices
- highly digestible
- does not swell in dog's stomach (no bloating)
- contain less carbohydrates
Fleischsaftgarung makes dog food equivalent to high-quality human food. We therefore do not call food cooked with Fleischsaftgarung ‘dog food’. After all, a best friend does not receive feed.
We have our dog food tested regularly and independently by one of the most renowned test centres in Germany, the TÜV SÜD ELAB.
Fresh pork meat (70 %, Iberian pork only), dried potatoes, dried fish, dried brewers’ yeast, dried apple pulp, salmon oil, yucca extract, cold-pressed flaxseed oil, cold-pressed olive oil, green-lipped mussel extract, dried carrots, dried tomatoes, dried african marigold, dried dandelion, dried broccoli, dried green tea, dried chamomile, dried oregano, dried milk thistle seed, dried cranberry seed, dried seaweed, potassium chloride.
|Crude protein 23.0 %||Crude fibre 2.0 %|
|Crude oils and fats 14.0 %||Calcium 1.6 %|
|Crude ash 7.8 %||Phosphorus 1.0 %|
|Moisture (natural content) 19.0 %|
Vitamins: 3a672a/vitamin A 10,000 IU, 3a671/vitamin D3 1,600 IU, 3a700/vitamin E 150 mg. Trace elements: 3b104/iron 75 mg, 3b201/iodine 3 mg, 3b405/copper 19 mg, 3b503/manganese 40 mg, 3b603/zinc 50 mg, 3b607/zinc 100 mg, 3b801/selenium 0.4 mg.
We recommend an immediate change of dog food without a transitional phase. Due to the differences in digestibility, mixing PLATINUM Dry Food with another dry food is not advisable.
Daily feeding amounts
|Dog's weight in kg||Feeding amount in g|
|3,0 - 5,0||55 - 85|
|5,0 - 7,5||85 - 115|
|7,5 - 10,0||115 - 150|
|10,0 - 12,5||150 - 165|
|12,5 - 15,0||165 - 190|
|15,0 - 20,0||190 - 250|
|20,0 - 25,0||250 - 300|
|25,0 - 30,0||300 - 325|
|30,0 - 40,0||325 - 425|
|40,0 - 60,0||425 - 600|
|60,0 - 80,0||600 - 750|
- Serve dry or slightly moistened with water.
- Do not let the food soak for a long time, serve immediately.
- Always provide your dog with fresh water.
- Initially please feed using the lower recommended amount, only serve more if required.
Our experience reports
When I first became aware of the PLATINUM Iberico+Greens, we - especially Zoey - had already been on quite the quest. Zoey is allergic to pretty much everything... Time and again, food would trigger ear infections or severe diarrhoea.
Shortly after the switch I noticed that her skin was getting better, the flaky skin had disappeared... and so it continued! We have now been free from ear infections and diarrhoea for 1.5 years.
Switching was definitely worth it for us!
Nicola S. with her dog Zoey
Uno is a playful and lively fox terrier. Food isn’t just about nutrition for him, he loves his treats. We have already used PLATINUM dry dog food in the dog school to reward him for obeying commands or to motivate him for new tricks. He also loves it when we put them into his food ball, and he has to roll it to release little bits.
We add some of the small juicy portion cups to each order. These are served on special days as “feasts”. Yes, Uno is a little spoiled.
PLATINUM helps with that: we regularly receive our parcel delivered automatically to our home. Always first-class service and quality. And if we postpone our subscription for a few days, the service team is always friendly and helpful. Thank you, PLATINUM!
Cornelia W. with her dog Uno
Since 2016, we are the first-time dog owners of an Elo female dog from the Spreewald. We started with barf feeding, which was recommended by the breeder, but after a few months Ella's eating behaviour became very bad and we were quite concerned. Our vet recommended PLATINUM as he gave it to his own dogs. We tried it and with PLATINUM wet and dry dog food, Ella has become a beautiful adult lady dog who brings us a lot of joy. We can take her with us anywhere and she has become a real member of the family.
Many thanks to Platinum for making our dog feel good!
Gabriele E. with his dog Ella
We have used PLATINUM dry dog food since 2007. All our dogs have enjoyed it without having to add anything. We now have our fourth dog eating this food. He comes from Greece and when we first got him, he had very bad fur and brittle claws. After about four weeks, people were telling us that he had a very beautiful and shiny coat. The dry dog food smells great, and I like its soft consistency compared to other dry foods. In between meals, he gets wet food as a reward when in training. We are very happy with this dog food.
Jennifer D. with her dog Cooper
Dear team, we have two Newfoundland who are now five years old. One of them had been getting smaller and smaller open spots under his coat since we bought him, the doctor said it was an allergy to something. We tried the more expensive anti-allergenic food without cereals, gluten etc. However, the ingredients made us suspicious, especially because they didn't stop the allergy. The other dog has had significant problems with his joints from an early age.
After I read an interesting book about the nutrition of wolves, I completely changed my mind. Both now get PLATINUM dry dog food Iberico + Greens in the morning and raw beef, turkey and chicken in the evening.
This combination is excellent! No more allergies for half a year. Joints are no longer an issue either. We also add herbal joint supplements to the food.
And when we travel and can't get hold of fresh meat, we combine the great Iberico + Greens and the practical wet food. Thank you, PLATINUM! We will remain loyal!
Pamela B. with Egar Bär von der Gonheide
- Why is the food the same, no matter what the breed of dog?
- Why does PLATINUM not have a variety for older dogs?
- Can I give my dog wet food and dry food on the same day?
- Which variety of dry food is suitable for my dog?
- How do I switch form conventional dryfood to PLATINUM?
- Why does PLATINUM process fresh meat?
- Does PLATINUM perform animal experiments?
- Can I change easily between the different Adult varieties?
- How long is the shelf live of PLATINUM?
Every dog is originally descended from wolves, the digestive tract is designed for meat. Our kibbles are designed in such a way that they can be absorbed easily by any breed from the Chihuahua to the Great Dane and they satisfy the needs of all breeds equally.
A healthy senior dog can still be fed with PLATINUM as our food is very easy to digest and the ingredients it contains are of high quality. Please note, however, that the energy expenditure decreases with the age and the amount of food should be reduced if necessary. If an illness is discovered in your older dog, we recommend individual advice from our veterinary department.
If you want to offer your dog a little variety, you can easily switch
between all types of PLATINUM food. It does not matter whether you give
wet food in the morning and dry food in the evening or vice versa. A
combination of wet and dry food in one meal is also possible, as both
forms of feeding have the same digestibility with PLATINUM.
Whether you give your dog Adult Chicken, Adult Beef + Potato, Adult Lamb
+ Rice or rather Adult Iberico + Greens, you can - as long as your
four-legged friend is not aware of any intolerances - chose after your
dog's preferences. Of course, you can also switch between the four
varieties as you wish. Each of our dry foods varaities suppy a healthy
dog with a it needs.
We recommend an immediate change in dog food without a transition phase. Due to the different digestibility, it is not recomendable to mix PLATINUM dry food with any other dry food.
Compared to conventional dry food, which is mainly made from meat meal, the slow-cook meat juice method requires at least 70% fresh meat in order to prepare PLATINUM dry food. The difference between meat meal and fresh meat is very huge. In order to obtain meat meal from fresh meat, the fresh meat has to be heated strongly and exposed to high heat for a long time, often also to high pressure. This removes the nutrient-rich meat juice from the fresh meat in addition to the flavor carrier fat. Meat meal therefore is significantly lower in nutrients than fresh meat. We know from cooking that meat juice and fat make the roast a pleasure in the first place, which is why we do not prepare the Sunday roast with meat meal. Thanks to the slow-cook meat juice method, the PLATINUM dry food does not contain any locks or flavors, no coloring or odorous substances and no flavor enhancers.
No, you can rely on the fact that no animal experiments are done for the product development and production of our food and care products - neither by us, nor by any other third party.
In principle, a change is possible at any time. Different varieties can also be fed on the same day. However, we recommend feeding the opened bag first. In addition a selection in the bowl should be avoided, especially during the change phase to Platinum or if there are known intolerances.
The dry dog food is durable for 18 month after production, the wet dog food MENU is durable for 36 month and MENU Mini for 24 months after production.