We use Fleischsaftgarung to prepare our wet food Menu Adult Beef + Chicken. Fleischsaftgarung is a method of preparing fresh meat. It was developed in the kitchen and not in the feed industry. The method is based on techniques often used by culinary chefs to make meat tastier and healthier by using meat juices. Fleischsaftgarung is a carefully selected combination of these cooking techniques, adapted to the physical needs and interests of dogs.
Fleischsaftgarung is a process in which fresh meat is cooked in its own nutrient-rich meat juice, just like in the kitchen. Our wet food Menu Adult Beef + Chicken is created using the short cooking technique. This cooking technique only works in the Tetra Recart® carton because this enables the core temperature of the fresh meat to be reached more quickly via the narrow sides than in a can.
Due to Fleischsaftgarung, Menu is:
- particularly nutritious
- a real treat for your dog
- highly digestible
- very yielding
- contain less carbohydrates
Fleischsaftgarung makes dog food equivalent to high-quality human food. We therefore do not call food cooked with Fleischsaftgarung ‘dog food’. After all, a best friend does not receive feed.
We have our dog food tested regularly and independently by one of the most renowned test centres in Germany, the ELAB Analytik GmbH (formerly TÜV SÜD ELAB).
|Fresh chicken meat (48 %), fresh beef meat (35 %), dehydrated potatoes, salmon oil, dehydrated vegetables (broccoli, carrots, leek), dried brewers’ yeast, olive oil.|
|Crude protein 14.5 %||Crude fibre 0.65 %|
|Crude fat 9.0 %||Calcium 0.65 %|
|Crude ash 2.0 %||Phosphorus 0.47 %|
|Moisture (natural content) 69.0 %|
Additives per kg
Vitamins: 3a671/vitamin D3 480 IU, 3a700/vitamin E 60 mg. Trace elements: 3b405/copper 1 mg, 3b603/zinc 15 mg, 3b801/selenium 0.03 mg.
Calories per 100 g
The changeover from conventional wet food to PLATINUM Menu can be made immediately without any transitional phase. If your dog has a very sensitive stomach, you can give it the PLATINUM Menu over a period of 1-2 days, introducing it slowly until the animal has fully changed over to it.
Daily feeding amount
|Dog's weight in kg||Feeding amount* per 1 kg body weight of the dog in g|
|1 - 10||30|
|11 - 25||25|
Example values wet food
|Dog's weight in kg||Feeding amount* in g||375-g-pack|
* Recommended guideline for the average active dog
Our experience reports
Since 2016, we are the first-time dog owners of an Elo female dog from the Spreewald. We started with barf feeding, which was recommended by the breeder, but after a few months Ella's eating behaviour became very bad and we were quite concerned. Our vet recommended PLATINUM as he gave it to his own dogs. We tried it and with PLATINUM wet and dry dog food, Ella has become a beautiful adult lady dog who brings us a lot of joy. We can take her with us anywhere and she has become a real member of the family.
Many thanks to Platinum for making our dog feel good!
Gabriele E. with his dog Ella
After we bought Kira from her previous owners at the age of about 7 months, we switched to PLATINUM wet and dry dog food, as we had already fed our previous dog with it. The dry dog food Kira was fed by her previous owner made her thirsty, and she also smelled. We have been very satisfied customers for many years, because your food is of very high quality, is enjoyed and well tolerated. Kira loves having the dry dog food as a reward. At lunchtime she gets a portion of wet food, which is always eagerly awaited. We can recommend PLATINUM with a clear conscience, as we consider it to be the best food brand. Our previous dog reached the age of 16 and we are convinced that PLATINUM contributed to this great age. A big THANK YOU - keep up the good work!
Nicole K. with her dog Kira
My little Russian Toy Terrier, Lady, loves her PLATINUM food.
She tolerates it also very well
and doesn't have any dandruff, which is unfortunately often the case with other food.
I am very happy and will keep using PLATINUM.
Anke L. with her dog Lady
We would also like to share our experience with PLATINUM food. After a long search for an easily digestible food for our very sensitive male Labrador, we came across PLATINUM after recommendations from friends and acquaintances, and as recommended, we made the change immediately without mixing PLATINUM with the old food. Against all expectations our little fur-nose tolerated the change really well. No more vomiting after eating and no more diarrhoea. And that’s on top of how well he accepted it. We mainly feed him PLATINUM dry dog food (Iberico+Greens), but in the evening, he also gets the wet food in the practical TetraPak. He particularly enjoys the PLATINUM Snacks, which we use for training. They work for walking at heel almost by themselves. All-round high praise for the good quality and your great service! We will stay with you!
Franziska R. with her dog Mika
Fiona is a very active dog, but she’s also a bit of a princess. Not every food is good enough for her. With PLATINUM, we’ve finally found a food that she really likes to eat. She likes both the wet and dry variety.
Michelle H. with her dog Fiona
If you want to offer your dog a little variety, you can easily switch
between all types of PLATINUM food. It does not matter whether you give
wet food in the morning and dry food in the evening or vice versa. A
combination of wet and dry food in one meal is also possible, as both
forms of feeding have the same digestibility with PLATINUM.
Every dog is originally descended from wolves, the digestive tract is designed for meat. Our kibbles are designed in such a way that they can be absorbed easily by any breed from the Chihuahua to the Great Dane and they satisfy the needs of all breeds equally.
Compared to conventional dry food, which is mainly made from meat meal, the slow-cook meat juice method requires at least 70% fresh meat in order to prepare PLATINUM dry food. The difference between meat meal and fresh meat is very huge. In order to obtain meat meal from fresh meat, the fresh meat has to be heated strongly and exposed to high heat for a long time, often also to high pressure. This removes the nutrient-rich meat juice from the fresh meat in addition to the flavor carrier fat. Meat meal therefore is significantly lower in nutrients than fresh meat. We know from cooking that meat juice and fat make the roast a pleasure in the first place, which is why we do not prepare the Sunday roast with meat meal. Thanks to the slow-cook meat juice method, the PLATINUM dry food does not contain any locks or flavors, no coloring or odorous substances and no flavor enhancers.
A healthy senior dog can still be fed with PLATINUM as our food is very easy to digest and the ingredients it contains are of high quality. Please note, however, that the energy expenditure decreases with the age and the amount of food should be reduced if necessary. If an illness is discovered in your older dog, we recommend individual advice from our veterinary department.
The choice between all of our varieties is entirely dependent on your dog's taste. You can switch between the adult flavors at any time as you wish, as long as there are no known intolerances. Each of our varieties is a complete feed to meet all of your dogs needs.
The switch from conventional wet food to PLATINUM Menu should be done immediately without a transition phase. If your dog has a very sensitive stomach, you can slowly add PLATINUM Menu over a period of 1-2 days until the changeover is completed.
No, you can rely on the fact that no animal experiments are done for the product development and production of our food and care products - neither by us, nor by any other third party.
The dry dog food is durable for 18 month after production, the wet dog food MENU is durable for 36 month and MENU Mini for 24 months after production.
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