Social commitment

At PLATINUM, we not only care about the quality of our food, but also about the welfare of the animals that need it most. That's why we are actively involved in donating food to numerous animal shelters and organisations that work tirelessly to give animals in need a better life.

Whether dogs, cats or other animals — we want to make a contribution. It is a matter close to our hearts to help those who have no voice themselves. Thanks to our cooperation with committed partners, we can ensure that the donations go where they are needed most. Here is a small selection of the organisations that care for animals in need with our help.


Wildpark Hanau

We regularly support Wildpark Hanau with wet dog food, as they are convinced that there is still a lot of wolf in domestic dogs. Even the wolves in the wildlife park like the food and tolerate it well.

To the website

Tierfreunde Ukraine e. V.

Our MeatCrisp cat food is very popular in Ukraine and receives positive feedback. The donations are distributed in various regions there.

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Tierhilfe Rhein-Hunsrück e. V.

We support Tierhilfe Rhein-Hunsrück e. V. with wet food deliveries for Wildtierhilfe Loreley-Hunsrück, which looks after wild animals in need. The fox cubs in particular benefit from the species-appropriate food.

To the website

Frankfurter TierTafel e. V.

Frankfurter TierTafel e. V. supports needy pet owners in Frankfurt am Main who are no longer able to care for their animals properly for financial or health reasons. We support this initiative with donations of dog food.

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Mensch und Tier & Caritas Bingen

We support the “Futternapf” project run by Mensch und Tier e. V. and Caritas Bingen, which provides free food to pet owners in need. This means that people who use the Caritas “bread basket” can also receive food donations for their pets every fortnight.

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in.betrieb gGmbH Gesellschaft für Teilhabe und Integration

We have been cooperating for many years with the in.betrieb Gesellschaft in Mainz, whose employees carefully compile and package the PLATINUM taster samples. This cooperation emphasises social responsibility and the appreciation of the work of people with disabilities.

Further information

HundeHilfe Koblenz e. V.

HundeHilfe Koblenz e. V. offers street dogs from abroad and abandoned dogs from Germany a new home and takes care of their placement with professional animal carers and volunteers. We support the organisation with food donations.

To the website

Tierschutzverein Mainz und Umgebung e. V.

Under the motto “Doing good together”, 1. FSV Mainz 05 and PLATINUM have joined forces as part of their premium partnership. Together, we support the animal welfare organisation Tierschutzverein Mainz und Umgebung e. V. to help dogs and cats from the animal shelter on their way to their “Forever Home” and provide them with a Forever Home starter box when they move in.

Mira-Tierhilfe e.V.

Mira-Tierhilfe e. V. supports dogs in need in Romania, offers them refuge and prepares them for placement in new families. The dogs are fed through food donations.

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Tierschutzverein Borkum e. V.

The animal welfare association Tierschutzverein Borkum e. V. runs an animal shelter that looks after found animals, surrendered animals and emergency cases on the island until they find a new home. We support the organisation with food donations to ensure that the animals living there are fed.

Further information